Basel MICE DAY 2025
What is the Basel MICE Day?
The highlight for the events industry!
Be there when the meetings and events scene meets at MICE DAY 2025 on Friday, 29 August 2025.
A day full of networking, inspiration and interactive experiences awaits you. Located right next to Basel SBB main station, the architecture of the Peter Merian House is impressive. Huge window fronts and an impressive atrium will welcome us to the meeting point location. Start with a small welcome breakfast, immerse yourself in the compact city and discover the best event locations in Basel through fun workshops. The crowning glory is a relaxed get-together with a flying dinner. Make a note now and experience Basel as a venue for your upcoming events!
Participation in Basel MICE DAY is free of charge for meeting and event planners, corporate clients, conference organizers and agencies.
The Convention Bureau Basel and the MICE partners are looking forward to sharing an exciting, action-packed MICE Day with you in Basel.
Programme at a glance
Friday, 29.8.2025
| 8.30 to 9.00 am | Welcome breakfast and break the ice networking |
| 9.00 to 10.30 am | Immerse yourself in this compact city |
| 10.30 am to 12.00 pm | Marktplatz – get to know Basel’s MICE offering |
| 12.00 to 5.00 pm | Lunch and site visit workshops |
| 5.30 to 7.00 pm | Get-together with flying dinner |
| From 7.00 pm | “MICE DAY Party” and networking |
After starting the day with a small breakfast, you’ll be ready for break the ice networking. After an first change of venue, you can get to know our participating MICE partners at a table top exhibition.
During the lunch break, you can enjoy lunch at one of our partners and discover meeting and event locations tailored to your needs in groups during the afternoon. One highlight after another awaits you on these site visits with a playful tone. Only with team spirit and brains will you really get to know the event locations.
In the evening, the programme includes a get-together with refreshments and an official wrap-up.
Participating partners
Stay longer!
Free overnight stay
Register now for a free overnight stay (with a companion, if you wish) at a Basel hotel and on the Saturday, explore everything the city has to offer.
The accommodation offer is limited and will be provided on a first come, first served basis.
The BaselCard gives you free use of public transport from your arrival in Basel and throughout your stay!
If you would like to spend the whole weekend in Basel, we would be happy to help you book the additional night on Saturday, 30 August 2025.
Activities included on Saturday
Offer from Saturday, 30 August 2025
We also offer an attractive programme for your stay in Basel on Saturday.
Registration or deregistration required.
Swim in the Rhine
Swimming in the Rhine is Basel’s most popular sport in summer. Do as the locals do and experience a special kind of leisure activity. The colourful Wickelfisch swim bag keeps your clothes dry – a swimming bag in the shape of a fish, that was invented in Basel. You can put your clothes in a Wickelfisch swim bag and simply float along on the gentle current through the picturesque Old Town.
Visit the museums of Basel
Nearly 40 Museums with spectacular collections and special exhibitions – this is unique in Switzerland and also top class by international standards. If you want to understand why the people of Basel are crazy about art and why Basel is the art and culture capital of Switzerland, you should visit at least one of them.
ARTour
ARTour Basel is an exhibition of ten augmented reality artworks that can be discovered in the centre of Basel using the free ARTour app. An interactive map shows you where the works of art can be found. You can tour them all or just view individual ones.
Basel Zoo
The Zoological Gardens, known affectionately as “Zolli” by Basel's inhabitants, opened in Basel in 1874 and is home to a large number of indigenous and exotic animals. Basel Zoo is a popular excursion destination and well worth a visit at any time of year.
Good to know.
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Participants travel to Basel on their own. We recommend arriving by train at the Swiss SBB railway station in Basel. If you prefer to travel by car, here is a list of the multi-storey car parks in Basel.